Management automation of visual merchandising and planogram of a sales area by ABM Shelf cloud service.

Advantages of implementing an online merchandising system

  • Accessible everywhere

    ABM Shelf has a web-based platform, a mobile solution and chat bots that allow you to work everywhere, in every part of the world. All you need is an internet access.

  • Macro-space design module

    An efficient tool to manage retail space and visualize any salesroom you need using any equipment.

  • Equipment designer

    You can create any templates for trading equipment, designing everything you need - from regular shelves to clothes rails, in one click.

  • Smart assortment matrix

    ABM Shelf automatically takes inactive SKUs out of the sales space and suggests new products to display. The system keeps track of employees’ KPIs.

  • Design functionality

    You have everything you need to design any planogram and greatly present any type of goods. You have tools to work with layers, product types, containers, 3D visualization and facing.

  • Easy-to-use analytics

    ABM Shelf has an advanced range of integrated metrics to provide sales and ABC analytics, calculate market share, track employees’ performance and effectiveness in head office and across all sales locations. Analytics data is automatically transmitted to sales equipment and planograms in real time.

We make merchandising work for your business!

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Our customers who successfully use ABM Shelf

  • WOG


    Gas-filling complexes

    The first national network of gas stations, which operates a total of 476 filling stations across the country.

  • Evroros


    Retail stores

    A network of retail stores, regional market leader since 1993. 34 stores.

  • ALMI


    Retail stores

    A network of FMCG retail stores. 39 sales locations and an own logistics centre having a size of 10 151,4 sq. m.

  • ОМА


    Wholesale and retail stores

    Construction material stores, 26 stores and 70 000 products

  • Toys House

    Toys House

    Toy house

    The largest toy retailer in country. 45 stores in 15 regions, 50 000 SKU

  • Giperbola


    Food and grocery stores

    A network of food and grocery retail stores, with a product range being more than 43500 items and 203 product categories

  • Mila


    Cosmetics and perfumery stores

    A chain manages more than 400 stores

  • Stroylandia


    Construction and finishing materials stores

    A network of construction and finishing materials supermarkets, 31 store

  • Firkan


    Wholesale and retail stores

    A sales network, both retail and wholesale, present on the market since 1992

  • Lotok


    Food and grocery stores

    A fast-growing active retailer having an own distribution centre, 68 stores and more than 55 000 customers per day

  • Matryoshka Market

    Matryoshka Market

    Clothing and FMCG stores

    Active clothing and FMCG retailer, opening 4 to 8 stores each month. Initial company capital is more than $150,000

  • Fine O Market

    Fine O Market

    Self-service grocery stores

    A network of self-service grocery stores, covering more than 50 stores and 6000 SKUs.

  • Veresen


    Wine and spirits stores

    Wine and spirits retailer, with 20 stores and more than 2000 SKU

  • Chudo market

    Chudo market

    Food and grocery stores

    A fast-growing network of grocery supermarkets with a wide product range and 25 already operating stores

  • Zina


    Food and grocery stores

    A fast-growing ambitious network of “next door” groceries, having a wide product range

  • Dobra Market

    Dobra Market

    Food and grocery stores

    A network operating on food retail market, using a “next door” grocery format. Product range is more than 6000 SKU



    Food and grocery stores

    A chain of hypermarkets, with the product range of more than 50 000 SKU. Each hypermarket has 20 cash desks and 6000 sq. m. of floor space

  • Korona


    Food and grocery stores

    A chain of food and grocery stores with more than 20 000 products and 400 000 customers

  • K-Market


    Food and grocery stores

    A network of food and grocery supermarkets, with more than 10 000 product types and 150 000 customers

  • Apelmon


    Food and grocery stores

    A network of “next door” food and grocery markets, covering 35 stores


  • The project was successfully implemented within the stated deadline. We have reconsidered product assortment and quantity, and started to use our storage facilities more effectively.


    General Director

    Dobra Kramnytsia

  • Together with ABM Shelf team we have organized our merchandizers’ work. And now we are able to track and analyze the effectiveness of each square meter of our sales space, using the smart system of sales analytics.


    Marketing Director


  • We have chosen the ABM Shelf, because this system is the best value for money. Importantly, the system is evolving, introducing new features and solutions. It perfectly helps us to satisfy our business needs and manage our merchandising processes.


    Senior merchandising manager


  • We now have a fully functional instrument to control the KPIs and performance of our stores, sales locations and its managers. As a result of ABM Shelf implementation, we have created up-to-date planograms of all sales locations.


    Head of Food Retail


  • With ABM Shelf, the process of building planograms has become faster and more enjoyable, and communication between the commercial department and stores has become systematic.


    Deputy Director of Development


Мерчандайзинг магазина

Визуальный мерчандайзинг имеет первостепенное значение - если эффективно его реализовать, можно максимизировать продажи. Это помогает развивать уникальную деловую идентичность и бренд, отличая себя от конкурентов.

Для максимизации продаж в магазине - необходимо эффективно управлять торговой выкладкой. Быстро реализуемые товары должны занимать больше торговой площади, чем медленно реализуемые. Вышеуказанные группы ни в коем случае нельзя размещать рядом, это может привести к отсутствию продаж обеих категориях

Задача правильной выкладки товаров в магазине заключается в том, чтобы покупатель имел возможность найти все, что ему необходимо, при этом мог свободно взять товар и так же свободно поставить его на место.

При правильной торговой выкладке в зале не бывает пустых полок.


Functions of the merchandising management program

Effective salesroom management

Salesroom management dashboard has access to real-time easily navigable data across all stores.
The user can create unlimited number of salesroom models and visualize sales equipment placement, as well as add or remove extra objects (columns, chairs, tables, sales points, doors etc).

Multi-functional equipment designer

Equipment constructor turns you into a store designer - you can model 3D visualization of shelves and planograms working with ready inventory lists which include different inventory dimensions, prices, manufacturers, and back-office inventory leftovers.

You can easily search for products using their numbers, names, types, as well as filter and sort data based on leftovers quantity, prices and assortment. The user can drag and drop products on the virtual shelves and import product numbers for planogram inventory in one click.

Easy placement of goods

Creating planograms for sales equipment has never been easier: you may use 3D visualization, photos, group products by colour (or by manufacturer, size, supplier, price and leftovers). You can import product numbers for planogram inventory and finally print the ready planograms and product placement charts.

Great and functional analytics service

The system has a built-in functional and easy-to-use analytics module. You can get your ABC analysis and assess its sales, profit or cost of goods sold.
You also can generate any kind of analytical reports for each SKU, based on its assortment range, sales and availability.

ABM Shelf benefits: Facts and Figures


Turnover increase with no extra costs


Decrease of lost sales


Better in-store customer behavior control